What we want most for everyone is very simple: Success.
Tropical Smoothie Café® has specialized experts ready to support our franchisees with any questions that may arise throughout all phases of the café and smoothie franchise development process. Want to know how to find the perfect location? No problem. Construction giving you headaches? You can count on our ongoing support!
Our culture is one of excellence and we want to provide excellence in all areas from atmosphere to hospitality to value. If you're successful, we're successful. We'll provide the best resources for each café franchise. In turn, you provide the best choice for customers – the best healthy choice, the best flavor, the best atmosphere, the best hospitality and the best overall experience. It's an experience that will have them returning again and again.
Training
Becoming a café and smoothies franchise owner can be challenging, but when provided with the right knowledge and skills, there's no limit to the things that can be accomplished. Before you open a café franchise you’ll learn our tried and true system. Tropical Smoothie Café provides three phases of training prior to opening each café and smoothie bar franchise:
Franchisees meet with a member of our leadership team and are taken to a Tropical Smoothie Café in the area to be fully immersed in the day-to-day operations of a café franchise. You’ll learn the heart and soul of the hospitality that Tropical Smoothie Café provides to customers, as well as how to make our great tasting, healthy food and smoothies.
After Phase One, you’re off to sunny Destin, FL and our Corporate Headquarters for a full week of classroom training where you’ll be educated on all aspects of our business.
The final phase of café franchise training brings you back to another week at a local café. You’ll be able to put all of your newly acquired knowledge to the test and apply it to a real world environment while preparing to launch your own café franchise.
Franchisees meet with a member of our leadership team and are taken to a Tropical Smoothie Café in the area to be fully immersed in the day-to-day operations of a café franchise. You’ll learn the heart and soul of the hospitality that Tropical Smoothie Café provides to customers, as well as how to make our great tasting, healthy food and smoothies.
After Phase One, you’re off to sunny Destin, FL and our Corporate Headquarters for a full week of classroom training where you’ll be educated on all aspects of our business.
The final phase of café franchise training brings you back to another week at a local café. You’ll be able to put all of your newly acquired knowledge to the test and apply it to a real world environment while preparing to launch your own café franchise.
Technology
The words IT and tropical don't always blend well. However, at Tropical Smoothie Café, we've got them going together like strawberries and pineapple in one of our Bahama Mama smoothies. In addition to the great Intranet for the franchisees to use as a form of two-way communication with their peers and with the corporate staff, we also have a great online ordering system that's quick and easy so that you can spend less time in the back office and more time in the tropics. Franchisees also have the ability to create and print out customized café and smoothie bar franchise marketing and advertising materials.
Marketing
Marketing today is complex and has gone beyond the word-of-mouth campaigns we first employed. We now utilize all the tools at our disposal – grass roots campaigns, TV commercials, radio spots, printed pieces, coupons, in-store and point of purchase displays, viral and social marketing and our website (which is like a miniature vacation in itself). Combining these efforts allows us to cut through the clutter, reach our target audience and get them licking their lips in anticipation for their next Tropical Smoothie Café Experience.
We know that you need to get the word out about your café franchise and we have the right mix of advertising and promotional techniques at our disposal to help you spread the experience.
Tropical Smoothie Café gives franchisees the ability to participate in local marketing through local advertising cooperatives. We really help you shine, as a franchisee with our customizable tools, allowing you to create targeted marketing and advertising materials relevant to your café franchise needs.
We know that you need to get the word out about your café franchise and we have the right mix of advertising and promotional techniques at our disposal to help you spread the experience.
Tropical Smoothie Café gives franchisees the ability to participate in local marketing through local advertising cooperatives. We really help you shine, as a franchisee with our customizable tools, allowing you to create targeted marketing and advertising materials relevant to your café franchise needs.
Operations
Our Regional Directors (RD) provide high quality support in compliance with system standards. Their primary function is to be a catalyst for sales to achieve greater franchise and company profitability. They conduct meetings, regular field operation visits, café facility audits, training for system changes and rollouts for new programs and products.
Procurement
The importance of a sustainable, reliable supply network cannot be overstated. We need to get the goods to you so that you can get the goodies to your customers. Our experienced purchasing department partners with suppliers to provide low prices and a reliable supply chain for franchisees.
Click below to see:
- Our all-inclusive classroom and in-café training
- Ongoing support throughout the life of your café franchise
- Our extensive marketing support and service
"We were in search of a vibrant and smaller franchise... Every year we are getting really excited more and more because all these innovations that are coming from the small brand, and what we are getting in
terms of support is something that is really amazing."
Zarko and Magda
Stojanovski
Las Vegas, NV
Stojanovski
Las Vegas, NV
