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Own the better-for-you franchise.

Today’s consumers need an escape more than ever, and they seek out healthier food options that make them happy. We continue to share the craveability of the tropics and satisfy the tastes of our health-conscious guests. To keep up with demand, we opened 176 Cafes in 2023, and have been recognized as one of the fastest-growing franchises by Entrepreneur and Nation’s Restaurant News.


Open cafe growth from 834 in 2019 to 1,372 in 2023

You’ve got a full menu of real estate options.

Our in-line traditional locations, end-cap locations with and without drive-thrus, freestanding locations and non-traditional locations, give Franchise Owners a variety of flexible options.


End cap


Drive Thru

Flexible site types with or without drive-thru

Free Standing

Free Standing

1,200 - 1,800 square feet

1,200 – 1,800 square feet



Ideally at least 20' wide

Ideally at least 20′ wide

“Tropical Smoothie has the best support team. It’s just like a family business.”

Hani Halloun, Multi-Unit Franchise Owner

Franchise Owner Toya Evans

“We didn’t just buy a brand. We joined a family.”

Toya Evans, Multi-Unit Franchise Owner

We offer a balanced mix of smoothies and food.

What clearly distinguishes Tropical Smoothie Cafe from the competition is our balanced mix of smoothies and food, serving multiple dayparts: breakfast, lunch, dinner, dessert, and snack and multiple revenue streams like dine-in, drive-thru, delivery, and catering. That mix helps drive our average ticket sales and systemwide average net revenues of $1,248,276 in the top 50% of Cafes.*

*$1,248,276 Top 50% Average Net Revenues. *$979,491 System Wide Average Net Revenues. Based on our fiscal year ending 12/31/2023 and includes 1,151 Restaurants that were open for at least 12 months as of 12/31/2023. Excludes non-traditional locations and Restaurants that were not open for at least 357 days in 2023. This information appears in Item 19 of our Franchise Disclosure Document. Your results may differ. There is no assurance that you will do as well.

We’re all in.

Nothing is impossible when you work as a team with an all-in attitude. It’s the core of our commitment to give our Franchise Family a winning advantage:

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We think bigger and continue to innovate, creating strategies like a simplified menu that helps hold down costs without sacrificing quality.

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We leverage a full spectrum of marketing tools to drive awareness, excitement, trial, and loyalty for the brand. Our guests love our Tropical Rewards® app and show their loyalty by spending more each visit and visiting more often.

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We have online tools in place to help Franchise Owners monitor their food costs, labor costs, and customer relations remotely.

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What’s fueling our healthy growth?

The huge demand for healthier food choices drives business to our doors. What keeps people coming back is the Tropical Smoothie Cafe experience. It’s our unique combination of irresistible food, a cool beachy vibe, and fun, friendly service.

“I teach my employees that part of our mission is to deliver exceptional service and products. And that we will all succeed together.”

Multi-Unit Franchise Owner Matt Mawdsley

Thanks to people like Dennis, Nicole and Matt and their all-in teams, we’re consistently popular. But there’s still plenty of room to grow. We have many territories available, giving you the opportunity to bring a tropical escape to your community and dominate your market.

We’re bold where others are bland.

People’s taste buds have gotten more sophisticated, and bold flavors are in demand! At Tropical Smoothie Cafe, pesto, chipotle, hummus, and Caribbean jerk are exciting flavor profiles we feature as food preferences go global. Spinach, kale, avocado, and superfruits like acai are revving up our fruit smoothies.

Our Culinary Team is always looking for what’s new and noteworthy to satisfy our guests’ cravings for bold flavors that awaken the senses. Throughout the year, we introduce new flavors to our guests and drive sales to our Cafes with limited-time offerings.

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Tropical Smoothie Cafe sandwiches

We keep it simple.

At a time when everything seems to be getting more complex, we’ve created a business model that’s simpler. We’ve done away with costly elements of food prep—there are no fryers or hoods—which keeps development costs low. Instead, there are just high-powered blenders, a convection oven, and our fresh, flavorful ingredients that win over brand fans everywhere we go.

Our Cafes are easier to operate, so you can connect with your guests and mentor a team that’s young, high-energy, and passionate about the brand. Our guests love our Cafes, and our employees enjoy the atmosphere, which helps you attract and retain high-quality team members. We’re dedicated to your success and will pair you with a trusted Franchise Business Leader that will help guide and support you along the way.

Find out what it takes to become a Tropical Smoothie Cafe® Franchise Owner.

It’s tropic time. Join our Franchise Family.

Complete the form or call
770-580-2333, and a Tropical Smoothie Cafe franchise development leader will reach out to you with more information.

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